April 18, 2024

Just Moments

Travel Groove

You Can Now Get Confirmed Suite Upgrades and Other Rare Perks With This Hotel Group’s New Loyalty Program

Intercontinental hotel

Intercontinental hotel

Courtesy of IHG

You can find in no way been a improved time to signal up for IHG Motels & Resorts’ loyalty application. The hospitality organization has fully overhauled its existing method, and the new product or service, identified as IHG 1 Benefits, launches right now.

Declared in January, the IHG A single Rewards program is built on guests’ responses about what they most worth in a loyalty method — items like complimentary place upgrades, free of charge breakfast, and member savings. But comprehension that every traveler has their have preference in conditions of rewards, the system is intended to be versatile in order to more properly satisfy guests’ demands.

Six Senses hotel

Six Senses hotel

Courtesy of IHG

“Every single working day, we welcome far more visitors to our hotels, and even though a appreciate of vacation is common, the causes and means people travel differ,” Claire Bennett, IHG Hotels & Resorts’ worldwide chief consumer officer, stated in a assertion unveiled to Vacation + Leisure. “With IHG Just one Rewards, our customers can build the rewards that are correct for them.”

The initially change to the loyalty method is the implementation of a new tiered program — as with most loyalty courses, the bigger the tier, the improved the perks. Guests with larger-tier memberships also generate details at a quicker fee. (Tiers are identified by the number of nights stayed or the quantity of factors earned.)

But the most significant transform is the implementation of Milestone Benefits, which items friends more perks outside the tier system — ones that they can select them selves. When an IHG A person Benefits member reaches 20 evenings invested at IHG attributes, they’re equipped to choose one of three benefits: 5,000 reward points, a few foods and beverage credits, or 1 verified suite upgrade. Then, each 10 added nights stayed, for up to 100 nights complete, users can find more benefits.

Regent hotel

Regent hotel

Courtesy of IHG

“[IHG One Rewards] acknowledges that no two users are the same and celebrates it — making it possible for friends to vacation, and mark milestones, their very own way,” Bennett claimed.

The IHG Lodges & Resorts portfolio has far more than 6,000 lodges about the world throughout 17 makes, which includes 6 Senses, Intercontinental, and Kimpton. To master more about IHG One Benefits, you can head to the loyalty program’s site here.